Burj Fas Logotype


Burj Fas

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Assignment

Credible Bank is closely linked to people, building solid and genuine relationships through their services and team and needed a brand that reflected their core values and positioning in the market.

Solution

We heavily acknowledge the fact that branding exists in every interaction and experience between the brand and the customer. It is important that the brand authentically expresses the persona, values and goals of Burj Fas at every touchpoint and opportunity it has with potential investors and customers.

Using this insight, we have developed the brand core values  influenced and were adopted into the fundamental visual language and aesthetics of the brand and its communications.